- Full design of the analytics schematic, the blueprint of data intelligence in the game that specifies what, where, and how events will be captured. Detailed guidance is provided in the rationale and approach of the schematic methodology, which is based on some of the most successful online and mobile games in the industry.
- Expert knowledge and guidance on game economy and monetization design that has been proven many times with significantly higher KPIs than industry benchmarks.
- Close working partnership with the developer's engineers in implementation and verification of all incoming data. Every analytic event, data type, and column fields are methodically analyzed to confirm full data accuracy.
- Design of testing methodology and subsequent analysis of data to optimize game features.
- Close working partnership with producers and game designers to recommend and provide strategic guidance on feature and statistical optimization of the game to maximize retention and monetization.
- Design and complete set up of a top-notch user acquisition (UA) strategy. Expertise is drawn on existing contacts and previous experiences managing nearly 20 different UA channels. Continuous monitoring and analysis of UA results is conducted to maximize artwork and channel effectiveness.
- Comprehensive daily monitoring of KPIs and deep dives into the game's raw data to extract and investigate player interaction with the game.
- Design and building of data visualization for analytics based on best practice industry approaches.
- Full intelligence reports and continuous insights provided to ensure that developer is in full knowledge of what is going in the game and what are the recommended strategies based on the most current analytics.